Cancer statistics clearly show an increase in cancer diagnosis in Canada. Nearly 1 in 2 Canadians (45% of men and 43% of women) are expected to develop cancer during their lifetime. Spas that embrace people diagnosed with cancer will either gain new clients or they will continue to have loyal clients throughout active treatment and recovery. Refusing to perform services will impact your business’s bottom line, plus you created a situation where this person has been humiliated by your refusal to perform his/her requested service.
There are conditions that are contraindicated, there are services that require caution and modifications. So, how does the spa professional know when to reschedule this client, or to safely modify a service. Stand out amongst other locals spas – be the spa that makes a difference in your community. Having at least one person on your team with a specialty in Oncology Aesthetics can be the best investment you have in your business.
Presenter: Mórag Currin
Mórag Currin is the author of Oncology Esthetics: A Practitioner’s Guide – Expanded Edition (Allured Books, 2014) and Health Challenged Skin: The Estheticians’ Desk Reference (Allured Books, 2012). Mórag is a highly sought-after aesthetic educator with more than 27 years of spa industry experience and more than twelve years of training and training management experience. She pioneered the only Oncology Aesthetics® certification for salon/spa professionals and has set the standard in the fourteen different countries.